Trade Market Executive

Job Description

Key responsibilities: Trade Marketing Strategy: * Work with the Marketing Manager in developing and executing effective trade marketing activities to support the company’s sales goals and overall business objectives. * Collaborate with the marketing and commercial teams to ensure consistency in messaging and branding across all channels, aligning trade marketing initiatives with overall business strategies. Retailer Relationships: * Build and maintain strong relationships with key retailers (e.g., Amazon), understanding their needs and working collaboratively to develop joint marketing activities. * Support the marketing team in ensuring Hozelock product data and media assets are accurate, relevant, and support customers and retailers to maximise presence across their touchpoints. Campaign Development and Execution: * Work with the Marketing Manager and commercial team on planning, executing, and evaluating trade marketing campaigns, including in-store promotions, product launches, advertising, and special events. * Work cross-functionally with the UK and International teams on internal communications. * Manage and deliver Trade Show Exhibitions, including cost & location, marketing collateral, attendees, transportation, stand design, and build. * Support in the development, creation, and production of trade and POS catalogues for the UK & International Markets. * Contribute to ongoing management and delivery of trade social media plans. Market Analysis: * Support with conducting market research and analysis to stay informed about industry trends, competitor activities, and consumer behaviour. * Utilise trading numbers and insights to understand brand performance, identify new opportunities, and make data-driven recommendations for improving marketing effectiveness. Budget Management: * Work with the Marketing Manager to ensure any projects and campaigns are delivered on time and in budget, ensuring optimal allocation of resources to maximise ROI. * Track and report on campaign performance, offering insights and recommendations for continuous improvement. Cross-Functional Collaboration: * Communicate regularly with internal stakeholders to ensure a unified approach to marketing and sales activities. * Manage and support marketing processes, contributing to ad-hoc projects as required €¦. and any other duties required to assist in supporting the achievement of Company objectives Core Competencies: * Confident personality with ability to manage and persuade at all levels * Analytical, numeracy and creative skills * An excellent communicator with strong presentation skills * Excellent attention to detail * Excellent command of written English with copy accuracy * Well organised and self-motivated * Ability to work effectively under pressure and to tight deadlines Education and/ or Experience: * Graduate level with previous experience in a similar marketing role * Project management experience essential * High degree of fluency with MS Office